University of North Carolina Athletics
North Carolina Re-Launches TarHeelBlue.com
February 26, 2008 | General
Feb. 26, 2008
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Chapel Hill, N.C. ---- The University of North Carolina and the CBS College Sports Network (CSTV) have teamed up to redesign and re-launch TarHeelBlue.com, the official website of Carolina athletics. The redesigned site, which was unveiled Tuesday, provides the most in-depth coverage and interactive content for all of North Carolina's 28 varsity programs.
TarHeelBlue.com features an industry-leading suite of online and new media solutions, which includes recently launched portals "Inside the Huddle with Butch Davis" and "Inside Carolina Basketball with Roy Williams." The site also contains Carolina All-Access, a popular online service that features comprehensive coverage through exclusive audio and video content.
The new TarHeelBlue.com gives fans access to wireless alerts, podcasting, e-commerce and other online marketing initiatives. The site is the exclusive site of GameTrackerTM, allowing users to follow live simulated game action, details and full play-by-play of the Tar Heels.
TarHeelBlue.com continues to be the place for up-to-the-minute press releases, schedules, rosters, media guides, ticket information and exclusive commentary from TarHeelBlue.com's columnists and writers.
TarHeelBlue.com is historically one most frequented collegiate internet sites in the country. In 2007, the site was the No. 1-ranked official athletic website in the CSTV network in terms of page views and has been in the top five since its inception.
