University of North Carolina Athletics

Carolina Insider Podcast
September 15, 2016 | General
CHAPEL HILL—University of North Carolina fans will have a new avenue to follow all the latest news about Tar Heel athletics with the new Carolina Insider podcast. Carolina Insider will be a twice-weekly production hosted by Jones Angell and Adam Lucas in partnership with Learfield Sports and DGital Media, a leader in on-demand audio entertainment. The first episode will debut on Tuesday September 20.
Carolina Insider replaces the Inside Carolina Athletics daily radio show Angell had been producing and distributing on a network of Tar Heel Sports Network stations. Fans will be able to listen and subscribe to these podcast series 24/7 on many platforms including Apple iTunes, Stitcher, Spotify and Google Play. Learfield also is launching podcasts at Alabama, Oklahoma and Oklahoma State with more to come in the future.
“The major college sports marketplace in the United States is insatiable when it comes to consuming content, and this partnership is a great example of where we can help many colleges go by creating a compelling and engaging on-demand audio platform for their millions of fans,” said Chris Corcoran, Chief Content Officer, DGital Media. “All the platforms we engage on are the exact ways in which college fans, especially younger, engaged millennials, are consuming media, so know this has huge potential.”
“Research shows that 72 percent of millennials listened to digital audio the past month and 46 million users overall have listened to a podcast in the past 30 days, making these original podcasts an outstanding platform for our university partners,” said Tom Boman, Learfield's vice president, broadcast operations. “Not only can our schools extend their reach with fans week to week with added value for that overall experience, but it's content their fans won't get anywhere else.”



