ACC Unity Week Coincides With NCAA Diversity And Inclusion Campaign

CHAPEL HILL—The Atlantic Coast Conference is holding its first Unity Week in conjunction with the NCAA's Diversity and Inclusion social media campaign this week.

ACC Unity Week is being held October 24-31 and was developed through the efforts of the ACC's Committee for Racial and Social Justice (CORE - Champions of Racial Equity) in partnership with its member institutions.

Each of the ACC's fall sports are in action that week, including the ACC Cross Country Championships on Oct. 30, the conference's first championship of the 2020-21 school year. Eleven ACC football teams have home games during one of the two weekends that bookend ACC Unity Week.

"I applaud the work of CORE and our member institutions to develop Unity Week into a meaningful and fulfilling week to unite around social justice for all, and eliminate systematic racism," said ACC Commissioner John Swofford. "College sports provide a unique opportunity to bring people together from all backgrounds and celebrate the accomplishments on and off the playing field of our student-athletes."

Among the ACC's initiatives surrounding ACC Unity Week:

Social Media
- All league social handle profile pictures will feature the ACC UNITE logo
- The ACC will highlight specific themes of UNITY each day of the week
- Conference office will produce a social justice video highlighting the initiatives during the first two months of the season
The conference will hold a virtual webinar for the ACC's student-athletes on Oct. 29 on "Activism and Allyship"
ACC will provide all student-athletes a UNITE wristband to wear
ACC Network
- UNITE logo will be included in ACCN television broadcasts
- Packer and Durham/ACCN to wear UNITE shirts and wristbands on air
Unity Week information and initiatives will be highlighted on the league's communications platforms
ACC Student-Athlete Advisory Committee (SAAC) will post messages and videos celebrating Unity

The ACC will also hold a Unity Week during the winter and spring athletic seasons with dates to be announced in the future.

NCAA Diversity and Social Media Campaign

The third annual Diversity and Inclusion Social Media Campaign, presented by the NCAA Minority Opportunities and Interests Committee and NCAA national Student-Athlete Advisory Committees, is coming later this week.

The NCAA views the campaign, scheduled for October 27-29, as a prime opportunity for student-athletes, administrators, coaches and fans across the country to use their platforms to create dialogues surrounding diversity, equity and inclusion and to communicate the need and importance of developing inclusive environments.

Student-athletes at the University of North Carolina will be participating in the campaign this week. Check back with GoHeels.com and @goheels for more information during the week.

Quick Facts
Campaign Dates: October 27-29
Campaign Hashtag: #NCAAInclusion

Campaign Themes:
Day 1 — Tuesday October 27 — My Story Matters — Exploring student-athletes' identities, perspectives and experiences
Day 2 — Wednesday October 28 — I've Got Your Back — Showcasing support for each other to foster inclusive environments
Day 3 — Thursday October 29 — My Story Matters — Outlining personal action steps for collaboration and inclusive excellence

To learn more, click here for a comprehensive one-page handout about the campaign and here for more information.

University of North Carolina Athletics

ACC Unity Week Coincides With NCAA Diversity And Inclusion Campaign

NCAA Diversity and Social Media Campaign

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